/ Cases

Softline offered complex IT solutions and partner products, including Hungarian technologies, but clients did not perceive their value due to unclear and non-visualized communication.

To develop and launch a specialized TV channel about business, technology, and industrial innovations with a full production cycle — from concept to promotion, including digital marketing for maximum reach and audience engagement.

The companies participated in key industry events (SPIEF, CIPR, Innopolis, Retail Tech), but did not have ready-made tools for effective media coverage and building internal/external communication around their presence.

To promote Yandex.Market products through opinion leaders with a direct link between content and purchase on the marketplace.