/ Cases
Content preparation for events
Challenge:
The companies participated in key industry events (SPIEF, CIPR, Innopolis, Retail Tech), but did not have ready-made tools for effective media coverage and building internal/external communication around their presence.
Solution:
We organized full video support for the companies’ participation in key forums (SPIEF, CIPR, Innopolis, Retail Tech): promotional videos for stands, filming of agreement signings, interviews with speakers, and rapid post-production. The content was immediately used to strengthen presence at events, PR mailings, internal reports, and social media promotion. The signings received “real-time” media coverage, and participation in forums was transformed from a mere presence point into a source of long-term content
